![]() The distinction to be made for streaming in public and an important note for live streaming in general is the “right of publicity” which dictates that any recorded video that’s used for commercial or promotional purposes, requires the permission of individuals shown in the video. Since most events take place in what would be considered a public place, you’re in the clear, right? Well not so fast… Right of Publicity Restrictions Whereas if you’re photographing, recording or streaming in a public place (including conference halls, sports arenas or concert venues) there is little to no legal action to be taken. If there is a reasonable expectation of privacy, such as in a personal office, closed meeting room, or private residence, live streaming your event without permission is a no-go. The reasonable expectation of privacy refers to the illegality of photographing or recording someone on video, without their consent, while on private property and live streaming is no exception. This is probably included in your venue contract but it’s good to double-check. If you’re not on company property, you’ll likely need to get a location release from the property owner in order to legally broadcast the venue space. The location where the live streaming is taking place will play a factor, as well as indicate the reasonable expectation of privacy. Capturing the VenueĪ good place to start understanding the legality of live streaming your event is that it’s very similar to the legality of photographing or recording video at events. Unfortunately, all the legal onus on the host of the stream puts event planners into the line of fire. The DMCA has been YouTube’s saving grace, though the platform has systems in place to catch and cut-off broadcast copyright violators with regards to background music and embedded videos.īig live streaming platforms like YouTube are not only protected by DMCA their own ‘terms of services’ pushes the blame onto the host so policing the thousands of streams isn’t a priority for the providers. After live streaming your event, the takedown request could be applied to archived material, but the damage would have already been done in real time. However, this poses a timing issue for events or performances that are affected by live streams. The Digital Millennium Copyright Act’s (DMCA) “safe harbor” provision protects services and providers as long as they don’t have prior knowledge of the activity and quickly respond to the rights owners’ takedown requests. clips, and background music.īut before we dive into the challenges and solutions of this tech, the ability to broadcast live video from your personal device to whomever is willing to watch raises the question: How do you police thousands of users live streaming?īut with the potential to accidentally commit copyright infringement and no easy way to moderate the experience, how can these platforms be used at events? The DMCA & Legal Onus of Live Streaming Your Event Intellectual property includes copyrighted or trademarked material, trade secrets, sensitive company material, and any performance of a work of authorship, which includes but is not limited to keynote speeches, live performances, movie/t.v. intellectual property, or copyrighted material being captured in the stream.every individual’s right to publicity, and.private spaces and whether there is the reasonable expectation of privacy , EventMobi’s hybrid event platform can help you.Īre you planning to live stream your on-site event to a remote audience? See how our customer, Peerscale, broadened their reach by broadcasting in-person sessions to a remote audience, and seamlessly delivered virtual speaker presentations to their on-site attendees.įor events, the legal aspects of streaming you should consider BEFORE you start include: This is why it’s also important to have a strategy when you live stream your event, to ensure you are abiding by the law. However, the uncertainty surrounding the raw nature of the content threatens event planners’ potential to incorporate and monetize live stream content in post-event media, sponsorship packages, or other video opportunities. The commercial and promotional opportunities for live streaming your event are growing with the popularity of hybrid events. ![]() Today’s complex network of wirelessly connected cameras, screens and devices creates a bottomless pit of live streaming content. Live streaming events is another instance of technology far surpassing legal protocol. The Legality of Live Streaming Your Event ![]()
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